July 11, 2020

‘Why Bankers Can’t Take Over the People’s Theatre: What We Offer’, by….

Jadeas Trust Limited emerged the reserved bidder in the event of the 2006 concessioning round for the National Theatre. It became the Preferred bidder after the winner left.

It contested the validity of the 2013 bid process in court because it did not take cognizance of the 2013 process.

Yet it has stuck around.

After a meeting with Vice President Yemi Osibajo from which Jadeas interpreted as a signal it could work with Topwide Apeas Limited (TopWide),the winner of the 2013 process, it sought common ground and penned a Memorandum of Understanding with  TopWide

Jadeas Trust is disturbed by what it sees as the Bankers’ railroading the process.

“The National Theatre cannot and should not be hijacked and “owned” by the bankers Committee”, the company says. “It belongs to the City, the good people of Nigeria and the Global African Community”.

What Jadeas offers:

 Our vision is that this will become a leading tourism gateway into Africa.

In the overall planning, the creative industries now become the anchor for the sustainability of the entire scheme. Tourism is essentially about visitor experiences and it is increasingly recognized that the creative and cultural industries of any location are the essential pillars on which the tourism experience is based.

“It is the generous sidewalk expansion to the existing roads, the esplanades, the squares, parks, sculpture gardens, amphitheatre, sit outs, open public spaces, student hubs, fountains and canals that form the arteries of the city for people and services to flow and to encourage social interaction to flourish that will enrich the quality of life and the success of the project”

In the preparation of our bid, and in recognition of the validity of our approach, Jadeas Trust received a grant from the World Bank to carry out capacity building activity for the Creative Industry MSMES in the Artist Village.

The advent of the Blue Light Rail Station within the National Arts Theater landmass provides the much needed urban link to the planned “new city” and underpins a TRANSIT ORIENTED DEVELOPMENT “TOD” in the overall planning.

This takes advantage of the anticipated density and the footfall around the light rail station to develop a vibrant, integrated mixed use development. The use of an arts facility as a catalyst to regenerate a derelict region and the use of a mass transit station to underpin a transit oriented development are both globally recognized, proven and tested urban planning tenets, it is the particular context of National Arts Theater, Iganmu, Lagos, that gives the scheme its unique edge.

The masterplan development guideline pays homage to the “African Village” in its celebration of public realm, pedestrianized activities and social interaction throughout the various land uses and the city as a whole. In effect the Black Heritage City becomes a coherent “city of villages” with specific characters. We believe this will set a new benchmark in city planning in the interplay between people, community and urban character.

While the architecture of the buildings will defer to and reference regional precedents, it is the way the buildings respond to the public realm that confers value.

It is the generous sidewalk expansion to the existing roads, the esplanades, the squares, parks, sculpture gardens, amphitheater, sit outs, open public spaces, student hubs, fountains and canals that form the arteries of the city for people and services to flow and to encourage social interaction to flourish that will enrich the quality of life and the success of the project. The design intent is to encourage and promote the interconnectivity and relationships that were a feature of the traditional African Village settings such as the marketplace, the village square, the age grade meeting places will give this project its unique edge. While we have reached back to the African Village for inspiration, encouraging pedestrianized activities in planning also remains the basic framework for a sustainable ecosystem.

Among the master planning principles to foster sustainability within the BHC is “zero” tolerance for dark spots, “no” no man’s land, access by air, land, train and water, the use of compost, recycling, renewable energy, electric shuttle buses and a construction charter that ensures community stewardship.

LAND USE

  • THE NATIONAL ARTS THEATER BUILDING

Transforms into a 21st Century PERFORMING ARTS COMPLEX.

The National Arts Theater building exterior which has assumed an iconic status for the country as a whole is retained as a “national heritage structure” while its interior is gutted to “let in light” and programed with spaces and content that appeal and resonate with a Global African audience and across diverse socio cultural constituencies. It becomes the global televisual and performance stage to showcase the output of the entire LM & EC; from the Creative Industries Academy, CIA, Creative Industries Business Park, CIBP, Film and Music Studio etc.

The programing includes the following;

  • 3,000 seater capacity televisual main bowl.
  • Black Hall of Fame with Virtual Reality / Interactive Hologram
  • Museum of Black & African Art, MOBAA
  • Afrocentric Cinemaplex with Comedy Theater
  • Convention Center, Events and Meeting places
  • Food and Beverage, Souvenir shops

 

  • CREATIVE INDUSTRIES UNIVERSITY, CIU

The Creative Industries University CIU, is a 3,000 student population campus that cuts across the creative and digital industries. The student mix and faculty personnel are drawn from all over the world to foster exchange programs and collaborations with similar institutions globally. There are Master classes for practicing professionals, joint degree programs with affiliated foreign universities and vocational diploma studies within the creative industries. The Creative Industries University, CIU being within the Lagos Media and Entertainment City, affords the students the opportunity of relevant work experience, to learn and earn within the wider ecosystem. The departments within the campus include the following;

  • CREATIVE INDUSTRIES BUSINESS PARK, CIBP

The Creative Industries Business Park is a 55 hectare predominantly business and commercial zoned precinct within the BLACK HERITAGE CITY with a sprinkling of residential accommodation.

It is designed to be a 24/7 creative industry hub; the practitioners tend to work round the clock. There will be a budget hotel to service the freelance community and by virtue of the installation of world class, cutting edge ICT; broadband infrastructure etc. within the precinct, it becomes the location of choice for business within the creative and digital industries and across the value chain.

The synergy between businesses within the precinct and the wider development; the pool of talent from the Creative Industries Academy, CIA, the 21st century televisual global and performance stage the National Arts Theater building has transformed into, the integrated mixed use development of the Transit Oriented Development, TOD, makes the Creative Industries Business Park, CIBP a premium location and the yardstick for relevance for any business within the industry.

The zoning regulations here are primarily for low rise commercial buildings with retail, food and beverage on the ground floor with a strong emphasis on human interaction, community and collaboration among the businesses. The foul swamp within the area is reclaimed, dredged, aerated, oxygenated and channeled to form a canal that begins with the water fountain and a slip way for boat rides that transverses the CIBP to terminate at the Water Park/ Family Entertainment Facility.

THE MAJOR ANCHOR TENANT for the CIBP is the Film and Music Studio with 4 Sound Stages and state of the art, world class production facilities in picturesque set and lot adaptable location. Music Videos, Films, TV and Commercials produced here will compare with anywhere in the world, with some of the best industry practitioners in the world coming together with the world class talent that is in abundance locally, to share knowledge, collaborate, teach and mentor students at the Creative Industries Academy, CIA.

There is also a vibrant 10,000 square meter creative industry serviced office structure purpose built as an SME hub and for startups to capture the studio lifestyle associated with the creative industry on this historical grounds. Avoiding the sterility of the typical office environment, the structure is designed to appeal to content creators, transmedia innovators and a new class of creative trendsetters, while providing unparalleled opportunities for collaboration and socialization. Relevant businesses within the Creative Industries Business Park, CIBP will include the following; BLACK HERITAGE CITY ©

  • Media Companies; CNN, BBC, Reuters, Channels, Bloomberg CNBC etc
  • Film and TV Production and Distribution Companies; Ebony Life, BAP, Big Brother Nigeria, ROK TV HIP Life TV, DSTV. ENDEMOL. NetFLIX etc
  • Music Production Companies; Sony, Marvin Records Starboy Worldwide, SPOTIFY etc
  • Lighting and Grip Rental Companies
  • Publishing and Digital Media; News Agency of Nigeria (NAN), Ovation, Forbes,
  • Advertising and Branding; Advertising Practitioners of Nigeria (APCON), Advertising and PR /Branding Companies.
  • TMT Companies – Google, Facebook, Samsung, CISCO, MTN, Globacom. Airtel etc
  • CGI/Animation Studios, Robotic Engineering/Application Developers Architecture and interior Designers and other creative businesses
  •  Event Management Companies.

 

  • TRANSIT ORIENTED DEVELOPMENT, TOD

The Transit Oriented Development (TOD) leverages on the density and the footfall around the NAT Light Rail station to provide a vibrant integrated mixed use development. With an adjacent intermodal transit terminal to the station to facilitate access and egress, the high point of the TOD comprises the formation of the following stretched around a pedestrianized landscaped promenade. Public realm and places for social interaction is celebrated in the overall planning of the Lagos Media and Entertainment City for sustainability.

  • Retail Entertainment Mall;

75,000 Retail Entertainment mall designed and programed in the context of NAT, Iganmu, Lagos

Music strip with bars, lounges and clubs that cater to all African influenced genre of music.

Fashion Café with round the clock catwalk of all African influenced international and local design brands

Food and Beverage Concessions

KIDZANIA and other custom designed Global African Family Entertainment Concepts

  • Global African Trade Centre, GATC

A 55 Floor (to represent each member state of the African Union) Grade “A” commercial high rise, fully serviced, smart office structure. Each of the member states of the African Union and Global African communities in the diaspora, Caribbean, Brazil etc. can take space within the GATC Tower. This is to foster trade, cultural exchange and rekindle a sense of shared identity and destiny between Africa and her diaspora which includes an African American economy which is worth over a trillion dollars on its own. This will enable us to begin to correct the imbalance in trade within the Global African states as against trade with the West and Asia.

  • 200 room 4 star branded hotel.
  • 120 serviced apartment

On the outer ring of the TOD, is a fully serviced residential community with provision that cuts across from the young professional to family units. The breakdown is as follows;

  • 280 No, 3 Bedroom
  •  80 No. 2 Bedroom
  • 40 No. 1 Bedroom
  • WATER PARK
  • OUTDOOR AMPHITHEATER
  • PUBLIC PARK/SCULPTURE GARDEN/ARTS AND CRAFTS MARKET

 

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